UX Strategist Job Description Template

The UX strategist connects design work to business objectives, defining what the experience needs to achieve and how success will be measured. The role sits above individual features, covering journey mapping, service level thinking and the arguments that get experience work funded. It requires design credibility and commercial fluency in equal measure.

Typical Duties and Responsibilities

  • Define experience strategy aligned to business objectives
  • Map end to end customer journeys across channels and touchpoints
  • Identify the experience gaps with the greatest commercial impact
  • Define experience metrics and establish measurement
  • Build the business case for design investment
  • Facilitate workshops with stakeholders across the organization
  • Analyze competitive experiences and market expectations
  • Guide design teams on strategic priorities
  • Present strategy and results to senior stakeholders
  • Track experience improvement against the defined measures

Education

  • Bachelor’s degree in design, business, human computer interaction or a related field

Required Skills and Experience

  • 5+ years in design or experience roles with strategic responsibility
  • Ability to connect experience work to commercial outcomes
  • Experience with journey mapping and service design methods
  • Skill at facilitating workshops with senior stakeholders
  • Analytical capability with experience and business metrics
  • Strong presentation and persuasion skills
  • Design credibility with practitioners
  • Comfort operating without direct authority

Preferred Qualifications

  • Consulting background
  • Experience across multiple industries or channels
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