Visual Designer Job Description Template

The visual designer owns the craft layer of a product: typography, color, spacing, imagery and the consistency that makes an interface feel considered. The role requires genuine taste and the discipline to work within a system, since visual design in a product context is about coherence across hundreds of screens rather than the impact of any single one.

Typical Duties and Responsibilities

• Design the visual layer of product interfaces
• Establish and maintain typography, color and spacing systems
• Build and extend visual components within the design system
• Ensure visual consistency across the product
• Produce and manage iconography and illustration
• Verify color contrast and visual accessibility
• Prepare and hand over assets to engineering
• Review implemented interfaces for visual accuracy
• Adapt visual design across breakpoints and platforms
• Contribute to brand expression within the product

Education

• Bachelor’s degree in graphic design, visual communication or equivalent portfolio experience

Required Skills and Experience

• 3+ years of visual design for digital products
• Strong portfolio demonstrating typographic and compositional skill
• Proficiency with Figma and the Adobe suite
• Experience working within and extending a design system
• Understanding of accessibility requirements including contrast
• Attention to detail across a large surface area
• Ability to work to a brand rather than a personal style
• Good handover practice with engineers

Preferred Qualifications

• Illustration or iconography skill
• Motion design capability