- Digital Marketing Recruiters and Staffing SpecialistsSocial Media Buyer
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We are seeking a Social Media Buyer to join our marketing team. The core mission of this role is to scale and optimize our marketing, in accordance with our high-level strategy needs. To succeed in this role, the ideal candidate should be both creative and analytical, as well as comfortable speaking in front of and collaborating with a variety of individuals. If you are a self-motivated individual with a passion for social media marketing, a team mentality, and a strong desire to succeed, we would love to hear from you.
Typical Duties and Responsibilities
- Implement social media campaign buys to achieve marketing goals
- Build and execute social media advertising funnels
- Conduct competitive analysis
- Identify and monitor media trends in the social space
- Assist with the execution of global media plans
- Provide expert advice as it relates to paid social, with a consideration for local nuances
- Build and maintain strong working relationships with platform reps
- Proofread and quality check media documents, including campaign launch documents, QA checklists, and budget trackers, with a focus on accuracy and attention to detail
Education
- Bachelor’s degree in marketing, advertising, or a related field
Required Skills and Experience
- 3+ years of experience running paid campaigns on social channels
- 2+ years of experience buying media on social platforms such as LinkedIn, Facebook, and X
- Experience in multiple Facebook ad accounts
- Experience with Excel, including PivotTables and VLookups
- Proficient with Facebook business manager, Instagram, TikTok for business, LinkedIn, and other social media channels
- Technical knowledge of social platform reporting tools, pixels, APIs, and attribution
- Thorough understanding of the DTC marketplace
- Strong organizational and multitasking skills
- Strong communication, presentation, and storytelling skills
Preferred Qualifications
- Experience with Reddit, StackOverflow, and other online communities
- Experience working in a B2B company