The Best Digital Marketing Recruiters in New York City

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• [toc headings="h2" title="Table of Contents"] The technology sector in New York City is booming. In the five years from 2016-2021, the city's tech sector grew by 33.6% to more than 172,000 jobs. Total wages in the sector more than doubled in that same period, and more than a fifth of new private companies in NYC were related to technology and digital communication. All of this growth has given the state of New York the third-largest tech sector in the United States, behind only California and Texas. This has created a challenging job market for companies in New York that need to hire people with technology skills, including those looking for web marketing, online lead generation, and other digital marketing professionals. Working with an experienced recruitment firm can help employers access and hire the right talent. Here are some of the top digital marketing recruiting agencies operating in New York City that can serve as partners to find the candidate your business needs.

• The 5 best digital marketing recruitment companies in New York City

• 1. Nexus IT Group

• With offices in 10 cities across the United States, Nexus IT Group's broad reach is an advantage for clients. They don't just find the top talent in the city but can match your company with the top candidates from major metros like Atlanta, Boston, and Chicago. Their expertise in the digital marketing industry is an advantage, too, and they fill a wide range of roles, from tech-centric roles like UX/UI designer to SEO specialists, content creators, strategists, and e-commerce experts. Whatever your hiring needs, Nexus' personalized recruiting process can find people who are a perfect fit for your team.

• 2. Betts Recruiting

• Since their founding in 2009, Betts Recruiting has connected businesses across industries with the marketing talent they need to drive innovation and business growth. Their talent network extends from coast to coast, with offices in San Francisco, Los Angeles, Austin, and Chicago, as well as in the heart of New York City. They focus primarily on marketing, revenue generation, and people operations opportunities, customizing their recruiting approach for each search to ensure their clients hire the right person for their job.

• 3. Artisan

• Located in the heart of Chelsea, Artisan's New York office was the second location they opened back in 1996. In the decades since, they've served as a trusted talent partner for businesses in more than 20 industries, from creative sectors like entertainment and fashion to finance and legal firms. For an employer, Artisan brings the best of both worlds. Having offices in 20 U.S. cities gives them an extensive reach to find the most qualified job seekers. At the same time, they operate as a boutique recruitment agency. Clients work with a dedicated account manager who brings a personal touch and hands-on support that make it easy to hire the right creative digital marketing professionals.

• 4. Atlantic Group

• Atlantic Group specializes in placing highly-skilled online marketing employees with companies across professional sectors like real estate, legal, financial services, and advertising. While they now have locations in the U.K. as well as across the United States, they were founded in New York City in 2006, giving them a long history and extensive experience with the city's job market. They aim to provide targeted, research-based recruitment solutions. Their dedication to building long-term relationships with both clients and candidates makes them an ideal recruitment partner for companies with ongoing hiring needs, or those planning for growth that will mean expanding their team further in the future.

• 5. Hanson Search

• If you need an executive search firm to fill high-level marketing and leadership roles, the specialist headhunters at Hanson Search can get the job done. One of the company's unique benefits is that many of their recruiters used to work in the industries they recruit for, giving them extensive hands-on knowledge of the industry. When you work with a Hanson recruiter, you can count on them to understand the business world and what it takes to thrive in your role. This industry expertise has helped drive Hanson's 97% success rate on retained searches.

• FAQs about NYC digital marketing recruiters

• How much does it cost to hire a digital marketing recruiter in New York City?

• The costs for recruitment services depend on several factors. The first thing to consider is whether you're using contingency recruitment or a retained search model. Contingency recruiters are paid at the end of a search, after the company has hired one of their candidates. Their fee is typically calculated as a percentage of the candidate's annual salary, typically around 20-30%. Retained searches are more exclusive, and are typically used for executive roles or similarly high-level, critical positions that can be difficult to fill. In this model, the recruiters are paid a monthly retainer for the duration of the search. The exact fee varies widely depending on the nature of the role and the scope of the search, though it typically will have a higher total cost than a contingency model.

• What are the benefits of using a digital marketing recruiter to fill open positions?

• There are numerous benefits to outsourcing the hiring process to a recruitment agency. The main benefit for many companies is that it gives them access to candidates they would have had a hard time finding or attracting otherwise. This enables employers to hire better employees, usually far faster than they could manage on their own. It also means you don't need to devote your own internal resources to the search, freeing up your HR and leadership teams to focus on other areas of the business. Many companies also see overall lower recruiting costs when they work with an outside recruiter. The fees charged by recruitment agencies are often lower than what the company would have spent on payroll, advertising, and other costs associated with hiring. In short, you can hire better talent faster, while investing fewer resources, when you use a recruitment agency.

• How do I choose the right digital marketing recruiter for my business?

• There is no one recruiting firm that will be the best match for every business. Instead, it comes down to which company has the right network, expertise, and search process to match your hiring needs. Recruitment success often comes down to relationships, and that's a good metric to use when choosing a recruiter. The ideal recruiter is one whose communication style and personality are aligned with your own. The best way to learn this information is to meet with the recruiter, face-to-face if you're able to, or at least via a video call. Some good questions to ask them during this conversation include:

  • What are the steps in your recruitment process?
  • How often will I be updated on the status of my search?
  • How do you find, select, and screen the candidates that will be presented to me?
  • How long does it typically take you to complete this type of search?
  • What experience do you have recruiting in this industry or for this type of role?
  • How do you measure client satisfaction?
  • What are your expectations for the company during the recruitment process?
  Along with the answers the recruiter gives, pay attention to how they answer them and how comfortable you feel during the conversation. If you're not sure whether the recruiter will be a good fit, set up meetings with a few other recruitment firms as a comparison. Ultimately, you'll be putting your company's future in the hands of whichever agency you engage for the search, so it's worth the time and effort to find one who truly understands your company and its needs.